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Book Cover Design for Leading IP Law Publication

Redesigned Book Cover for 2nd Edition of "Must-Have" Book on Trade Secrets

James Pooley is the world's foremost expert on trade secrets, as a prominent Silicon Valley lawyer and former Deputy Director General of the United Nations' World Intellectual Property Organization (WIPO).  The first edition of his book, Secrets: Managing Information Assets in the Age of Cyberespionage, was popular among business, legal, and technology leaders as a useful guide about the increasing difficulty of keeping corporate information private in a hyperconnected world. The highly-anticipated second edition includes important updates regarding CoVID-19 and the passage of the Defend Trade Secrets Act, and so it was essential for the book to get a complete redesign.

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Insights About What's on the Horizon — and Beyond

The professionals at Liftsail Marketing are experts in the fields of legal marketing, technology, and business development. In our Navigator Legal Marketing Blog, we publish data-driven and research-based articles on a variety of topics. Our thought leadership provides readers with industry insights and perspectives on how to overcome barriers, elevate processes, and capitalize on opportunities. 
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